Rather than express displeasure with Wintel users, I think it's time for Mac diehards to embrace them. Why? Think about it. We all know Windows is a knock off of the Macintosh operating system, right? Well, Windows users are therefore exhibiting the greatest form of flattery by using Windows.
Today more than ever, Mac and Windows users can live in relative harmony. Where I work, most of our computers are Wintel boxes, but when it comes to publishing, we turn to Macintosh to bring home the bacon. This is a strategy that makes a lot of sense for several reasons. While Macintosh is by far the easiest and most user friendly operating system, information services employees -- for the most part -- are unfamiliar with the Mac. This is for good reason, too, because most data processing/information services departments cut their teeth on IBM/DOS technology. Apple Computer lost the enterprise/corporate market a long time ago.
While Wintel machines may be adequate for many business tasks, it is still important for companies to turn to alternative technologies when appropriate. Publishing on the Macintosh is an area that's a no-brainer. Macintosh still dominates the publishing industry and it doesn't look as if that will change any time soon. Other areas where Macintosh holds significant market share includes video production and music composition. There also are certain scientific applications based almost exclusively on the Mac.
Since the mid 1990s and especially after the introduction of Windows 95, Wintel machines have represented the computer for the masses. There is good reason for this. Once Microsoft began to get more things right with Windows, there was really little reason for people for consider using a Macintosh instead. When the Mac was introduced in 1984, Apple had a good six year head start and the market cornered on the GUI interface. Apple really botched its advantage by not selling its advantage and by not opening the Macintosh up to other manufacturers. Bill Gates knew that in order for the Macintosh to become a "standard" that Apple would need to open it up.
Gates, in a now famous letter to Apple executives proposed to help Apple do just that. What did Apple do? Laugh. They had it. Gates didn't. The rest, as they say, is history.
So rather than flaunt your Mac superiority to fellow computer users who just happen to embrace Wintel, try to remember they represent what the Macintosh originally tried to accomplish all by itself ... a computer for the rest of us.